New John Smedley Range

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John SmedleyMen’s designer knitwear producer John Smedley have released a new range of jumpers that are developed to deliver a more comfortable fit that are perfect for the Spring / Summer season.

The company have been a leading manufacturer of knitwear for over 200 years. The production of John Smedley knitwear is still taking place in the same location that it always has done. The label successfully trades on its history in producing some of the finest quality pieces.

All John Smedley products are produced with the best quality yarns including cashmere and Merino Wool. The latest range is produced from a continuous piece of Sea Island cotton. The benefit of this is that the jumper will fit even better than normal. This makes it a great piece for Spring / Summer. There are a few pieces in the range and all feature some great unique designs.

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Ben Sherman Launch New Website

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Ben ShermanThe website for leading mod brand Ben Sherman has be recently relaunched. The company has been producing British fashion since the sixties. They produce a range of items for men and women.

They are still a hugely successful label and started being influenced by the Royal Air Force. They were a key fashion label for the mod movement in the sixties. The brand’s spiritual home is Brighton where they were founded and started producing the clothes.

More recently, Ben Sherman have kept up with the current huge growth of fashion shopping online by relaunching their website. The site has an extensive online shop where you can purchase all of their ranges. There is also a blog that features news and interviews with many of the label’s fans including Paul Weller. He actually recently produced a range for the label.

There are also sections for up and coming bands and style guides. Ben Sherman have really made an effort to offer that little bit more on their site. It is important for fashion brands to connect with their target market and show how they can be associated with a particular lifestyle. Ben Sherman have been connected with a particular scene for a long time and this new site achieves the goal of connecting with a new generation.

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Alexander McQueen Puma


Alexander Mcqueen PumaBritain has produced many of the planets best fashion designers. One of the more recent British fashion superstars is Alexander McQueen. He has been designing for many years and was introduced to the world of design when he started working at a tailor on Saville Row. It was here that McQueen learned the art of tailoring which has since taken an important place in his collections.

He never set out with the agenda to be a designer and actually made an application to Central St Martins Fashion School to become a lecturer. The course leader was so impressed with his work that he insisted that McQueen take a place as a student.

Since graduating from St Martins, he has never looked back. He is now a global superstar and has taken the helm at a number of large fashion houses including Givenchy. He now focuses on his eponymous collection.

As well as having his own collection, he also does the occasional collaboration including his recent footwear range with Puma. Alexander McQueen Puma are the result of a leading sportswear brand and a leading fashion designer coming together. The collection of fashion footwear is influenced by the foot itself and its natural lines and movements.

The range of McQueen Puma footwear are available online from Yoox.com. They carry a great range of the shoes along with other ranges from McQueen and all of the planets leading fashion brands.

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Fantastic Man Launch New Fragrance

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Fantastic ManFantastic Man is a man’s style magazine with its roots in Scandinavia and it really is quite fantastic. It has managed to garner a cult following with its interesting articles and great focus on cutting edge fashion for men.

They have decided to capitalise on the huge success of the magazine and have launched a new Fantastic Man fragrance. The scent is a result of a collaboration with the Scandinavian firm Byredo. It has already had the official launch in Paris and it is due to launch in the UK soon.

The men’s fragrance contains an interesting blend of ingredients including: Moss, Patchouli, Lavender, Incense and Geranium. It has not been announced where it will be stocked in London but it is safe to assume that it will be one of London’s finest boutiques such as Dover Street Market.

Reports from people that were at the launch are that it really is as Fantastic as its name. Expect it in the UK imminently.

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